Planck Foundation



Over emphasizing of just the material aspect of prosperity has lead to major spills of resources. People in the western part of the world more and more re-discover the more difficult abstract to measure well-being part of prosperity, contributing to much higher prosperity levels with severe less use of resources. Choices like working not 5, but 4 days a week, earning less money by this, spending less money by this, but enjoying themselves and their family much and much more by this has become more and more mainstream in the western society. Prosperity is more and more redefined from owning lots of products and receiving multiple services to being able to enjoy life without struggle for it.

Author: Gijs Graafland

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